If you are a broadcast journalism major, you will likely be seen on camera or heard on the radio without a need to do much writing.And though, you may do more visible work than cranking out articles, know that becoming a decent writer is worth the effort you give. Here are three reasons why.

Communication — Today’s way of connecting with people is most of the time online and less in person. Written words are often our first introduction. What if you finally landed your dream interview with Will Smith ahead of the Bad Boys For Life premiere. Smith, like most celebrities, is super busy promoting and can only agree to do Q&A. His publicist stresses you will need to send over the information right away by email. If not, the opportunity goes out the window. On the spot, how strong of a writer are you to reply with a professional email and questions? *Note There will be times where you are called upon to exercise forms of communication other than on camera. If writing is not your favorite area in media, take advantage of a school or work internship to improve this skill. Remember, you’re not going after the Pulitzer prize, but the more improved writer you become, the more well rounded and in-demand  you are in your field.  

As a broadcast journalism major, you have likely encountered the hustle and bustle of the red carpet performing an internship. These events can become crowded, and media outlets are vying for their time to snag an interview. And this is where you can shine. Writing is necessary for the development of who you are in your industry. Practice writing interview questions beforehand, even if your style is impromptu. The better writer you become, the more creative your questions, which can differentiate you from the others and make your appearance a memorable one to any interviewee.

Emails to media outlet/company — Like tip one, writing is the first introduction when sending a message to a potential employer for an internship or job. What happens if you don’t write your inquiry professionally or take the time to spell check? You will be lucky to have the recipient respond. Present your best writing, and always err on the side of formality. Your message should make a great first impression at a glance.

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By La Tasha T.

Feature photo: Storyblocks